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Mobile Apps Take Priority in Pharma mHealth Push, Particularly For Healthcare...
Pharmaceutical marketers are building mobile apps at a record pace, especially ones geared towards physicians, but experts warn that a lack of a disciplined strategic approach can lessen the chance of...
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U.S. House Passes Bill Authorizing The Tracking of Pharmaceuticals
The U.S. House of Representatives has passed a bill that mandates drugs to be electronically tracked through the distribution system. H.R. 1919, which can be read here, is called the Safeguarding...
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